MEET TRUEFORM

LIFT, RUN, RISE

Strength isn’t just built, it’s claimed. TrueForm empowers you to lift with confidence, run with purpose, and rise into the strongest version of yourself while making your body and mind feel like home.

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ELITE MEMBERSHIP

Workouts

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Customized workout plans

Nutrition

Delicious meal recipes & nutrition planning

Habits

Daily Habit tracking

Accountability

Weekly check-ins through the app

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ABOUT ME

CASON

My name is Cason Genovese. I am a 20-year-old athlete, marathoner, former soccer player, and college student. I am in university for Political Science with a minor in Marketing. I have a passion for creating content, building a brand, and sharing my life and values with those around me. Since coming out, I have documented my transition, capturing both my personal growth and daily life. Being able to fully embrace who I am, running far and lifting (somewhat) heavy, has shaped me not just physically but also academically and beyond.

30+ 1:1 clients trained
1:1 Weekly Coaching in Soccer
Certified UCONN Personal Training with Sub-Training Related to Cardiovascular Health
2018,19,20, 21,22’ ALL Conference Player, 2020/21/21’ ALL State Player, 2021 ALL American Player, 1:36” Simsbury Half Marathon, 3:34” Eversource Hartford Marathon

LIFT, RUN, RISE

Sign up for my coaching here

ELITE MEMBERSHIP

CASON

Personalized workout routines delivered via the app.

Start Your Transformation